DONATIONS AND SPONSORSHIP

Overview / Objectives
The Foundation has recently put into place a formal programme of soliciting or developing sponsor opportunities or donations.

The objective is to establish the basic premise for large corporations or individual benefactors to contribute to the Foundation's activities in return for some discreet and modest commercial opportunities, if necessary. At the same time, it should be emphasised that the Foundation does not consider donations to be a traditional sponsorship and therefore treats each case on an individual basis, depending on the needs or wishes of the donor.

Patrons - Principles
In principle, the Foundation Council has divided financial supporters into three categories:

• "Gold Patrons"
• "Silver Patrons"
• "Bronze Patrons"

Current IAAF Partners have the first right to become a "Patron" and no time limit is placed on the period of patronage. Where possible, exclusivity in a product category shall be respected.

Each of these categories is based on a minimum donaton requirement in principle. For more information, contact the Foundation Office.

Rights
Where applicable, the Patrons shall be offered certain benefits or rights in view of their donation. These are not considered obligatory or limited. As an example, these benefits may include:

• Invitations to the World Athletics Gala;

• VVIP invitations to the IAAF World Championships in Athletics or event of choice;

• Identification as a Patron on a composite page in the quadrennial Official Foundation Report;

• Identification on a composite page in all official books and booklets published by the Foundation;

• Plaque of Recognition and diploma to be presented to each Company offering Patronage;

• Foundation Pin for the top Executive of each Company offering Patronage;

• Right to use the Foundation Logo in company advertising in a discreet manner and with the prior approval of the Foundation;

• Right to be associated with Foundation projects of choice;

INDIVIDUAL FOUNDATION PROJECTS

Principles of support to a Project
Companies may support individual Foundation projects, providing that such Companies, and rights offered, have been approved by the Foundation, that exclusivity is honoured, and that no attempt is made to profit from the project. Such rights will end upon completion of the project and cannot be used in perpetuity.

No attempt can be made to obtain individual project support from rival companies in the identified Category of a Foundation Patron, without Foundation approval in writing

Rights:

• Identification on Project Documentation
• Identification on Invitations (where appropriate)
• Discreet signage in the venue (where appropriate)
• Identification on a composite page in any published book/booklet, or acknowledgement in any film/video arising from the project
• Identification on equipment (inc Cars, Buses) provided

World Athletics Gala
The Gala is not included in the above principles and would be the subject of a separate negotiation. Those interested in supporting the Gala should contact the Foundation office.